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The
NBCI Communication Distribution Network
(Password Required)
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The
National Black Church Initiative (NBCI) has one of the most effective
health literature distribution networks in the country. We have
the capacity to distribute any amount of literature to any major
metropolitan or rural area where an African American and Latino
population resides. How do we accomplish this?
Key
Churches
We
divide every metropolitan city and rural area into key churches.
These churches cover the entire geographic area. The key churches
are located in the south, north, east and west of any given area.
The amount of key churches that we designate for any given area
depends upon the population of that area. A city like the District
of Columbia that has a population under 1 million, has 24 key churches.
A city like Chicago or Atlanta has 78 – 100 key churches.
Those churches that surround the key churches are called cluster
churches and they feed into those key churches for information and
programming.
Distribution
Network to 34,000 Faith-Based Communities
NBCI
has 16,000 member network churches. We also have 18,000 sister churches.
Sister churches are not members of NBCI, but they have agreed to
work with us to distribute health information to eradicate health
disparities in the Black and Latino communities. This gives us an
enormous distribution network to 34,000 faith-based communities.
Our service-delivery capacity is second to none and can have an
enormous impact around the issue of health promotion and behavior
change.
Targeted
Population
We
have the capacity to distribute large volumes of health information
to target populations for specific health concerns. We can deliver
gender specific health literature to women concerning breast cancer,
heart disease and other diseases like osteoporosis. If we are talking
about breast cancer, we are one of the few national organizations
that have the capacity to distribute a large volume of health information
to women who are a part of our congregations. The targeting of those
women for this literature is usually done by the Center of Diseases
Control (CDC). CDC concludes that a particular age group is vulnerable
to this disease state and should be tested. NBCI surveys its congregation
and map out a strategy to deliver targeted information to a specific
group of women in our congregation. We also have the ability to
identify or target health information for men. If the literature
is for men who are fifty-five and over concerning a disease like
prostate cancer or other male diseases we will provide the same
manner of information distribution within our congregations for
them. We are able to accomplish this task through the NBCI /DCBCI
Health Note.
NBCI
Health Note
The
National Black Church Initiative or DCBCI Health Note is an innovative
two-to eight-page brochure that highlights a particular health topic.
It is an attempt to integrate the disciplines of theology and health
sciences. The Note demonstrates how faith-based communities can
utilize their theology to promote good health practices. It also
creates an environment that promotes a healthy working relationship
between the patients and the healthcare professionals to achieve
a specific health outcome - compliance. The NBCI/DCBCI Health Note
was created to deal with complex health issues in a simplified but
substantive manner.
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